What do women want…in 2018

To caveat, I’m not talking about what women want from their jobs, from their bodies or from their overall self progression…maybe next time. This post is about what women want from men specifically in this day and age.

So who remembers the film? Handsome Mel Gibson fighting for the affection of gorgeous Helen Hunt, played out to the perfect soundtrack of Frank Sinatra. I loved ‘What Women Want’ when it came out. Mel’s temporary ‘superpower’ was that he could read women’s minds, he went from being perceived as an overbearing macho sleaze, to a sweet, sensitive heart-throb, with just the right level of seductive prowess. He was the bad boy you couldn’t help falling for in the end….exactly the same way Helen Hunt does in the movie.

But what does the 2018 woman REALLY want in a man, and is she being totally honest about it?

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Flexappeal – breaking the habit of a generation

A recent Stylist article about our deep-rooted work ethic in the UK got me thinking about ‘flexappeal’ and how our day jobs are dictating our lives.

80’s babies are probably the last in a dying breed of those whose parents worked ‘a job for life’, leaving school and getting a job which would support them until retirement, if they gave it their undivided attention. They worked hard and they told us kids to do the same, if we wanted to have more than they did growing up.

Since my pack lunch days I’ve been instilled with the belief that if you work hard, you reap the rewards. So I worked myself silly at school and Uni trying to be the best I could whilst battling dyslexia and a deep-bedded hatred for anything involving numbers.

The reward of all that was landing my first job in PR, and all the joys which come with being an inexperienced tadpole in that kind of shark tank. See earlier posts on that very subject…

Eight years and six agencies later, I’m earning OK and thankful for it, but still none the wiser on what truly makes me happy or rewarded in life. Is that normal?

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A view: Life in the Big Smoke.

None of my family were particularly keen on London growing up; busy, noisy and expensive we didn’t really go there much on days out, but that didn’t stop me dreaming about it and the possibilities it might hold for me.

Continue reading “A view: Life in the Big Smoke.”